Her thing is finding what’s already there. The patterns, instincts, opinions, stories, phrases, and weird little tells hiding in the way you already think, speak, write, and work as a brand and/or human, so you can show up with confidence, build a brand world, and draw in the right kinda crowd.

So, did it work? Did she sound fancy?

No?

K, cool.

Hope you come hang out anyway.

Apparently, writing in third person is supposed to make you sound fancy. 

*clears throat*

TL;DR?

Steph Laffy is a brand voice + personality strategist, writer, and real-life former bartender helping founders, service providers, and creative small-but-mighty teams find the voice, message, and point of view that makes their brand one-of-one (as the marketers like to say).